Employer Branding
A Strong Employer Brand Resonates Internally AND Externally
Your employer brand is what differentiates you from other companies in the market. It's what attracts, engages, and retains the people that make your business successful.
You have an employer brand, whether you intentionally set about creating it or not. It's better to own it! We can help you clarify your employer value proposition and then use it consistently across all employee touchpoints.
Brand Audit & Discovery
Analysis of employee engagement, candidate satisfaction, Glassdoor, LinkedIn, interviews, focus groups, etc.
Employee Value Proposition
Analyze insights, identify themes, draft EVP, analyze competition, align stakeholders, and create brand playbook.
LinkedIn & Career Pages
Design and develop LinkedIn presence and company career pages that reflect employer brand and attract ideal talent.
Recruiting Toolkits
Templates, talking points, scripts, and training for talent acquisition teams and hiring managers.
Job Postings
Development of job post templates that reflect the employer brand and attract high quality candidates.
Glassdoor Strategies
Assessment of Glassdoor presence, recommendations, and templates for responding to reviews.